Category: Social Media, Marketing, Small Business | Write Comment
Posted by Adriana Motto | January 19, 2018 | Tags: social media strategy, Facebook
Changes to the famous Facebook algorithm are in process. I’m sure you’ve heard by now that Mark Zuckerburg made a major announcement earlier this week. While we should expect a big adjustment to what we see, it seems the biggest change will be in the News Feed. Expect more posts from our friends and family….
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Posted by Adriana Motto | October 10, 2017 | Tags: social media planning, social media hacks, infograph
We all have to make choices about how we spend our time. As business owners, we spend much of our time on the most immediate and pressing problems. Meeting client needs, filling orders, putting out fires, bookkeeping. The daily task list is often longer than the hours in our day. Social media upkeep is easy…
Category: Marketing, Small Business | Write Comment
Posted by Adriana Motto | January 10, 2017 | Tags: marketing, social proof, reviews, testimonials, influencer marketing, social media shares
Social proof is a powerful tool that offers a business big impact for a nominal cost. But what exactly is social proof? Otherwise known as informational social influence, it is a psychological phenomenon where people assume the actions of others to reflect correct behavior for a given situation. In other words; we are influenced by our peers’…
Category: Social Media, Marketing, Small Business, Entrepreneur | Write Comment
Posted by Adriana Motto | September 30, 2016 | Tags: social media planning, small business, communications plan, social media strategy
Learn the three secrets to a successful social media campaign for a small business.