Category: Social Media | Comments Off on What’s Coming Next for Instagram in 2022?
Posted by Adriana Motto | January 19, 2022
Hello, 2022! A new year is a perfect time to focus on new goals and new trends. 2022 promises to be an exciting year of possibility, change and many new trends. Motto Marketing will help you stay on top of all the emerging trends in 2022 with our Social Media Trends Blog Series. Let’s start…
Category: Social Media, Marketing, Small Business, Content | Comments Off on Communicating With Customers In A Crisis: Tips For Small Businesses
Posted by Adriana Motto | March 26, 2020
As communities across the world work to contain the COVID-19 virus, small businesses are in upheaval. Retailers, restaurants, service providers, sole-proprietors, and everyone in between are focused on preserving business and communicating updates with customers during the crisis. The result? Changing government protocols, massive amounts of company emails flooding our inboxes, and a constant social…
Category: Social Media, Marketing, Small Business | Comments Off on Facebook Freakout
Posted by Adriana Motto | January 19, 2018 | Tags: social media strategy, Facebook
Changes to the famous Facebook algorithm are in process. I’m sure you’ve heard by now that Mark Zuckerburg made a major announcement earlier this week. While we should expect a big adjustment to what we see, it seems the biggest change will be in the News Feed. Expect more posts from our friends and family….
Category: Social Media, Marketing, Small Business | Comments Off on Six Hacks for Managing Social Media
Posted by Adriana Motto | October 10, 2017 | Tags: infograph, social media planning, social media hacks
We all have to make choices about how we spend our time. As business owners, we spend much of our time on the most immediate and pressing problems. Meeting client needs, filling orders, putting out fires, bookkeeping. The daily task list is often longer than the hours in our day. Social media upkeep is easy…
Category: Marketing, Small Business, Entrepreneur, Social Media | Comments Off on Three Secrets to Social Media Success
Posted by Adriana Motto | September 30, 2016 | Tags: communications plan, social media strategy, social media planning, small business
Learn the three secrets to a successful social media campaign for a small business.
Category: Social Media, Small Business | Comments Off on How Do Your Customers Use Social Media?
Posted by Adriana Motto | August 2, 2016 | Tags: small business, communications plan, social media, customer behavior, social media strategy
How do your customers use social media? Are your customers Early Adopters? In the Majority or maybe even Laggards? I was introduced to Rogers’ Bell Curve many years ago in Marketing 101 class. The original model was introduced in 1957 as The Diffusion Process.* It was designed to explain how farmers…
