Category: Social Media, Small Business | Write Comment
Posted by Adriana Motto | August 2, 2016 | Tags: small business, communications plan, social media, customer behavior, social media strategy
How do your customers use social media? Are your customers Early Adopters? In the Majority or maybe even Laggards? I was introduced to Rogers’ Bell Curve many years ago in Marketing 101 class. The original model was introduced in 1957 as The Diffusion Process.* It was designed to explain how farmers adopted new hybrid corn seeds….