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WHY UPGRADE TO GOOGLE ANALYTICS 4

If your business relies on Google Analytics data to make digital marketing decisions or to count sales and conversions, it’s time to make a plan to migrate to Google Analytics 4.
To avoid any interruptions in data, all migration efforts need to be in place before July 1, 2023, when Google Analytics Universal will stop reporting data. Business owners who migrate now will have the advantage of running GA Universal and GA4 in tandem for the next few months. This proactive transition allows for plenty of time to mitigate data and reporting issues while acclimating to the new features.
Motto Marketing is a Google Certified Partner with years of experience managing and setting up Google Analytics for our clients. We provide GA4 migration services that are fast, easy, well-documented and transparent.

What’s Included in the Google Analytics 4 Upgrade Service?

We work with you to identify what essential goals and metrics you want to track. Tell us what you want to know and how you want to report it, and we will get it set up for you. We provide complete documentation after each Google Analytics upgrade so that you have a quick reference tool for monitoring your data and reports.

 

Each migration plan includes the following:

 

• Detailed map of your UA account structure
• Data clean-up when necessary
• Google Tag Manager mapping and migration
• Complete documentation of everything we did
• Adding the GA4 code to your website 
• Creating the new Google Analytics property 
• Enabling the data collection

 


 

To ensure that your Google Analytics 4 migration process is seamless, we will complete the following on each digital property: 

 

1. Establish Account Structure
2. Create Data Streams
3. Activate Google Signals
4. Integrate Google Ads
5. Integrate Google Search Console
6. Map All Custom Events, Goals, & Conversions from All Views for Tracking on GA4
7. Migrate Audience Details & Metrics
8. Customize Dimensions/Metrics, Referral Exclusions, Product Link Extensions, and All The Essentials
9. Import Any Necessary Data

 

 

A smooth Google Analytics 4 migration process ensures that your business never loses the valuable data that supports your digital marketing investment. Enjoy a seamless transition in this upgrade to more comprehensive analytics than ever before!

Google Analytics 4 Migration packages start at $395

Contact us to start your migration today! 

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